Digital marketer with 10 years of experience. Into innovative products, experimentation, and Martech tools. External lecturer at the Faculty of Economics and Business Zagreb teaching Search Engine Marketing. Main expertise: Digital marketing strategy, digital advertising, search engine marketing, digital analytics, conversion rate optimization (CRO), marketing automation, growth marketing, and product marketing.

Editor of Venture World
Iva Obrovac

Digital marketer with 10 years of experience. Into innovative products, experimentation, and Martech tools.